Ronn Torossian – the name needs no introduction for people who have even the slightest knowledge about the PR industry. Call him the 'Bad Boy of PR world', 'Brash and aggressively outspoken' or praise him by saying 'crisis management specialist' or a man with 'unlimited energy', no single phrase can describe him.
Within a short time span, Ronn Torossian has emerged as the new face of PR world. Business Week has written in one of their reviews, “ even in an industry fueled by hype, Torossian stands out and few seem better equipped to navigate a celebrity-obsessed culture.”
Not only his entrepeneural skills, but his writing skills are praiseworthy. His first book named “For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations”, won a lot of criticcl acclaim and was ranked amogst the top five American Business Books by Shanghai Daily, an american newspaper in China.